 |  | Blogs, YouTube, Facebook, Twitter and Google+ are giving organizations of all sizes a voice, yet a survey of more than 1,000 businesses in late 2011 found that “producing engaging content” is a top challenge. To provide organizations and entrepreneurs with a guide to the art and science of developing content that people care about, Ann Handley and C.C. Chapman have revised their book, Content Rules, |
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Ann Handley and C.C. Chapman Revise Their One-Stop Resource for Creating Irresistible Content
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